Privacy Policy
Last updated: September 27, 2026
Higher Movement, LLC, operating as Higher Movement Dance Studio (“we,” “us,” or “our”), respects your privacy. This policy explains how we collect, use, and handle personal information through highermovementdance.com and related inquiries, trial-class requests, registration, and communications.
Information We Collect
We collect information you provide when you contact us, request a trial class, book an event, or register for services. Depending on your interaction with us, this may include:
- Your name, email address, and telephone number.
- Your child’s name, date of birth, and age group.
- Class interests, scheduling preferences, and service requests.
- Information included in your messages.
- Registration, account, and billing information provided through our registration and booking services.
- Communication preferences and records of consent.
Please do not send payment card details or sensitive medical information through general website inquiry forms.
We also collect certain technical and website-usage information, as described below.
Contact and Trial-Class Forms
Our Contact Us page uses Gravity Forms. Information submitted through this form may be stored in our website database and delivered to us by email.
Our trial-class form is provided through LeadConnector. Information submitted through that form is processed through that service so we can respond, recommend appropriate classes, and arrange a trial.
Depending on their settings, these systems may also collect submission times, IP addresses, browser information, and other technical information used to operate forms and prevent misuse.
Registration and Booking Services
Our website links to Studio Pro for registration and parent-portal services, and Calendly for birthday-party booking.
When you use these services, the information you provide is processed through their systems and made available to us as needed to manage your request. Their privacy notices explain their own handling of information.
Payment information entered through a registration or payment service is handled according to that service’s practices. Please use the designated payment process rather than sending card information through email, text, or our contact form.
How We Use Information
We use personal information to:
- Respond to inquiries and provide customer support.
- Recommend classes and arrange trial visits.
- Manage registrations, bookings, and participation in studio activities.
- Communicate about schedules, appointments, payments, and studio operations.
- Send promotional communications consistent with your preferences and applicable requirements.
- Understand website usage and improve our content and services.
- Maintain business records.
- Protect our website and systems against spam, fraud, and misuse.
Google Analytics
We use Google Analytics to understand how visitors find and use our website and to improve its content and usability.
Google Analytics may collect information about pages viewed, website interactions, referring websites, approximate location, and browser and device characteristics. It uses cookies and similar technologies to measure website activity.
Google processes this information according to its policies and our Analytics settings. Learn more about how Google uses information from websites that use its services.
You can manage cookies through your browser settings. Google also offers a Google Analytics opt-out browser add-onfor supported browsers.
Cookies and Technical Information
Our website uses cookies and similar technologies for analytics and may use them for functionality, security, and embedded services.
Our website and hosting services may record technical information such as IP addresses, browser and device information, pages requested, and access times. This information helps support website operation, troubleshooting, and security.
Embedded forms and external registration or booking services may use their own cookies and similar technologies, as described in their privacy notices.
You can manage or delete cookies through your browser settings. Blocking certain cookies may affect forms, registration, or other features. Browser cookie settings do not necessarily prevent all technical logging.
Email and Text Communications
We may contact you about an inquiry, trial class, registration, booking, or ongoing services.
Where you have opted in, we may also send promotional messages. You can unsubscribe from marketing emails using the instructions in those messages or by contacting us.
To stop text messages, reply STOP, as described in our trial-form notice. Message and data rates may apply. Contact us by phone or email if you need help changing your communication preferences.
Opting out of marketing emails does not prevent necessary communications about services you have requested.
Children’s Information
Our trial-class form asks a parent or guardian to provide information about their child, including the child’s name, date of birth, and age group. This helps us identify suitable classes and manage trial requests.
A parent or guardian should complete inquiries and registration for a minor. Parents and guardians may contact us to request access to, correction of, or deletion of information they have provided about their child, subject to applicable recordkeeping requirements.
If you believe a child has submitted personal information without appropriate parental involvement, please contact us so we can review and address the situation.
Sharing Information
We may share information with providers that support our website, forms, communications, analytics, registration, scheduling, payment processing, and business systems, as needed to provide those services.
These providers include Google Analytics, LeadConnector, Studio Pro, and Calendly, depending on the features you use. Website hosting and email providers may also process information on our behalf.
We may disclose information when required by law or when reasonably necessary to protect our rights, address fraud or security concerns, or protect the safety of others.
Information Retention
We retain personal information for as long as reasonably necessary to provide services, respond to requests, maintain appropriate business records, and meet applicable legal obligations.
Retention periods may differ for inquiries, enrollment records, financial records, analytics data, and communication preferences. Copies may remain in backups until removed through normal backup-retention processes.
When you opt out of marketing, we may retain a limited record of your preference to help prevent further unwanted marketing communications.
Information Security
We use reasonable safeguards intended to protect personal information. However, no method of electronic transmission or storage can be guaranteed completely secure.
Your Choices and Requests
You may contact us to request access to, correction of, or deletion of your personal information, or to update your communication preferences.
We may need to verify your identity or authority to act for a child before responding. Some information may need to be retained to meet legal obligations or complete services you have requested. Additional rights may apply depending on your location and applicable law.
You can also manage cookies, use Google’s Analytics opt-out tool, and unsubscribe from marketing communications as described above.
Other Websites
Links to social media, registration, booking, and other external websites are governed by those providers’ privacy practices. We encourage you to review their notices before submitting information.
Changes to This Policy
We may update this policy as our services and information practices change. The revised policy will be posted here with an updated date.
Contact Us
For privacy questions or requests concerning your personal information, contact:
Higher Movement, LLC
Higher Movement Dance Studio
164 Scott Street, Unit 12
Meriden, CT 06450
Email: highermovementdance@gmail.com
Phone: (203) 774-3044